About the job
Description
Position at Zones
About Zones Zones is a Global Solution Provider of end-to-end IT solutions with an unmatched supply chain. Positioned to be the IT partner you need, Zones, a Minority Business Enterprise (MBE) in business for over 35 years, specializes in Digital Workplace, Cloud & Data Center, Networking, Security, and Managed/Professional/Staffing services. Operating in more than 120 countries, leveraging a robust portfolio, and utilizing the highest certification levels from key partners, including Microsoft, Apple, Cisco, Lenovo, Adobe, and more, Zones has mastered the science of building digital infrastructures that change the way business does business ensuring whatever they need, they can Consider IT Done. Follow Zones, LLC on Twitter @Zones, and LinkedIn and Facebook.
Position Overview
The Interactive Content Manager will be pivotal in driving our online engagement and lead-generation efforts. Your creativity and expertise will be vital in crafting visually appealing, user-centric, and high-converting landing pages that effectively communicate our value propositions and convert visitors into qualified leads. You will work closely with US-based marketing campaigns, partner marketing, and content marketing teams to streamline develop these pages.
This position will report to the Sr Marketing Manager, Campaigns and Operations (US), and is based in our Pakistan office with the ability to work remotely after probation period is completed.
Key Responsibilities
The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
The Interactive Content Manager Is Primarily Responsible For
- Collaborate with cross-functional teams including design, content, and development to conceptualize and create interactive landing pages that align with our brand identity and marketing objectives.
- Utilize your proficiency in HTML, CSS, and JavaScript to design and implement interactive elements such as animations, dynamic forms, surveys, quizzes, and more through our interactive media platform.
- Develop a deep understanding of our target audience, their pain points, and motivations to tailor landing page experiences that resonate with their needs.
- Optimize landing page layouts, content, and interactive elements for maximum user engagement and conversion rates using A/B testing and data-driven insights.
- Collaborate with marketing analytics teams to monitor and analyze landing page performance, tracking key metrics such as click-through rates, conversion rates, bounce rates, and time-on-page.
- Stay updated with industry trends, emerging technologies, and best practices in digital marketing and user experience to continuously enhance landing page strategies.
- Contribute to the development of marketing campaigns by providing input on landing page strategies, messaging, and design.
We are seeking candidates with the following experience and skills:
Education
- Bachelor of Arts/Science required
Required Experience
- Bachelor's degree in Marketing, Digital Media, Web Design, or a related field.
- Proven experience 2+ years in digital marketing with a focus on creating interactive landing pages for B2B audiences.
- Proficiency in HTML, CSS, and JavaScript with a strong ability to implement interactive elements independently.
- Solid understanding of user experience (UX) principles and how they apply to landing page design.
- Experience with A/B testing methodologies and data-driven decision-making.
- Familiarity with SEO best practices and how they impact landing page visibility.
- Strong project management skills with the ability to prioritize tasks, meet deadlines, and work in a fast-paced environment.
- Excellent communication skills, both written and verbal.
- Creative thinking and a keen eye for design aesthetics.
- Portfolio showcasing successful interactive landing page projects.
Zones offers a comprehensive Benefits package
Our employees enjoy a variety of comprehensive benefits, including health Insurance coverage for parents, spouse & children, life insurance, Gratuity, and EOBI. We maintain our unequivocal commitment to and support of equal employment opportunity for all individuals, free from discrimination based on race, color, ethnicity, religion, national origin, citizenship, marital status, gender, sexual orientation, age, disability, genetic information, or any other basis protected by under the law. At Zones, work is more than a job – it's an exciting career immersed in an inventive, collaborative culture.
At Zones, work is more than a job –with an exciting career with a global team who are client-centric, has a passion for tech, and embrace change and lifelong learning in a collab culture. If you're interested in working on the cutting edge of IT innovation, sales, engineering, operations, administration, and more, Zones is the place for you!
